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Insight resources
(+ podcasts!)
We blog here on various topics, and you can click on the amp to be taken to our podcast series "MLs like teen spirit"
Unlocking the Power of Hyper-Personalization in Email Marketing
TL;DR In this podcast episode, our own Matthew Mahabadi discusses hyper-personalization in CRM and its distinction from basic...
John Conway
Nov 5, 20244 min read
8 views
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‘It’s a system for marketers without a data science degree.’
5 ways that machine learning (ML) lets non-technical marketers outperform competitors. It democratises access to data science. Every...
John Conway
Mar 7, 20242 min read
23 views
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Client Win for iota-ML
TL;DR: Rumage, aiming to make second-hand shopping as convenient as mainstream online retail platforms, is partnering with iota-ML to...
John Conway
Feb 26, 20242 min read
22 views
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Crunch Time: How Machine Learning Data Science can win sales & save margins for Retailers in Q4.
TL;DR: Machine learning offers a significant advantage for retailers, especially during critical sales periods like Black Friday and...
John Conway
Nov 1, 20232 min read
12 views
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Effective marketing with a tiny team
TL;DR: Small marketing teams, often limited by size and resources, can now leverage iota-ML's no-code Data Science platform to achieve...
John Conway
Nov 1, 20232 min read
7 views
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Unlocking the Power of Dusty Data: Transforming Small Datasets into Marketing Gold
The Dusty Data Dilemma If I don’t clean my house for a few weeks, I start getting dust. In time, the dust builds into little clumps here...
John Conway
Oct 1, 20233 min read
6 views
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