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Insight resources
(+ podcasts!)
We blog here on various topics, and you can click on the amp to be taken to our podcast series "MLs like teen spirit"
John Conway
Nov 5, 20244 min read
Unlocking the Power of Hyper-Personalization in Email Marketing
TL;DR In this podcast episode, our own Matthew Mahabadi discusses hyper-personalization in CRM and its distinction from basic...
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John Conway
Mar 7, 20242 min read
‘It’s a system for marketers without a data science degree.’
5 ways that machine learning (ML) lets non-technical marketers outperform competitors. It democratises access to data science. Every...
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John Conway
Feb 26, 20242 min read
Client Win for iota-ML
TL;DR: Rumage, aiming to make second-hand shopping as convenient as mainstream online retail platforms, is partnering with iota-ML to...
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John Conway
Nov 1, 20232 min read
Crunch Time: How Machine Learning Data Science can win sales & save margins for Retailers in Q4.
TL;DR: Machine learning offers a significant advantage for retailers, especially during critical sales periods like Black Friday and...
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John Conway
Nov 1, 20232 min read
Effective marketing with a tiny team
TL;DR: Small marketing teams, often limited by size and resources, can now leverage iota-ML's no-code Data Science platform to achieve...
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John Conway
Oct 1, 20233 min read
Unlocking the Power of Dusty Data: Transforming Small Datasets into Marketing Gold
The Dusty Data Dilemma If I don’t clean my house for a few weeks, I start getting dust. In time, the dust builds into little clumps here...
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